We at Mini Melts genuinely believe selling ice cream is one of the best businesses to be in, and that’s why we wanted to share some pointers on why we think that. The following is just scratching the surface of what makes ice cream such a great product, but at least it will get you started!
Who doesn’t love ice cream? Well, to be fair, not everyone does. But very few people hate it or have strong negative feelings towards it. For most potential customers, thinking about ice cream brings to mind happy memories of childhood. Either way, it’s not a hard product to sell nor is it a product that, in a vending machine, needs constant attending. So, if you want to sell a product where you don’t need to work hard to convince the customers of its awesomeness, ice cream is the perfect choice (it is quite literally like taking candy from a baby).
Great in Recession
There are very few recession-proof products, but ice cream is about as good as it gets (pun intended). In fact, with the most recent recession that started in 2008, most ice cream businesses reported sales going up. The reasons for this are varied, but perhaps the most important one is that, even in the midst of economic difficulties, people want to treat themselves and their families to a little luxury in their everyday lives. Ice cream is the perfect inexpensive way to buy a little something special for yourself and your kids, which makes it the perfect recipe for a recession-proof business.
Established Business Models
Did you know that selling ice cream is an ancient business? It’s been estimated that the first ice cream was made by the Chinese around 3000 B.C., and it’s claimed it was Marco Polo who later introduced it to Europe. If you think about it, if he’d been born 700 years later, Marco Polo might have been the perfect person to start a Mini Melts franchise in some exciting, exotic location. The long history of ice cream is what guarantees that there is plenty of information out there on what to do and what not to do. In addition to the vast knowledge about what makes an ice cream business a success, we at Mini Melts also offer support with figuring out things like choosing the perfect location and pricing for your vending machine.
Bonus: Access to Ice Cream
In case this needs to be said, one of the best things about having an ice cream vending machine in your business location or under your control is that you know exactly where to go when that yearning for a perfectly delicious cup of ice cream strikes!